Storytelling, Trends & Brand Messaging


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Tailored Consulting for Food, Drink, Hotel & Hospitality Brands

Storytelling, Trends & Brand Messaging

Bring Your Brand to Life With Clear, Compelling Voice

  • Craft, hone or edit tasting notes, brand stories, sell sheets, recipes, bottle shots, product descriptions and media communications
  • Strategize key relationships to market to, from media to on-and off-premise businesses
  • Align authentic narrative with product identity, audience goals and ethos
  • Trend-bridging and cross-seeding: pulling from trends and ideas across regions
  • Guide teams through storytelling process and context to increase sales and engagement
  • Example: Pernod Ricard (advise NY marketing teams on global brand communication for media, consumers and staff; lead staff training; hone marketing materials, tasting notes, food pairings, cocktail recipes, etc.)
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